Insurance specific AI
that runs your brokerage

Insurance specific AI that runs your brokerage.

Make your brokerage feel 10x bigger without adding a single headcount

See How It Works

Insurance specific AI that actually does the work.

We're building the AI infrastructure that lets brokerages deploy insurance-specific AI across underwriting, servicing, and QA, giving you one trained workforce of agents that runs your brokerage end to end.

Edward, Your AI Brokerage Expert

Ava, Your AI Customer Broker

Peter, Your Brokerage Call QA

Core Capabilities

Purpose-built for brokerages and direct carriers who want to make their team superhuman.

Contract Review

Real-time visibility

Instantly analyze complex contracts and detect missing clauses, inconsistencies, or potential risks using advanced legal AI models trained on real-world data.

Full visibility across every conversation. Your team stays in control, jumps in on high-stakes moments, and trusts what's being said on their behalf.

Drafting Assistant

Plugs into your systems

Human in the loop

Instantly analyze complex contracts and detect missing clauses, inconsistencies, or potential risks using advanced legal AI models trained on real-world data.

Works with major BMS platforms. Others on request. The work happens where your team already lives.

The agent flags frustration, complexity, and risk as it happens, so your team gets to the right conversation at the right moment.

Compliance Monitoring

Human in the loop

Plugs into your systems

Stay compliant effortlessly — Novera continuously checks your contracts against the latest regulations, alerting you to risks before they become issues.

The agent flags frustration, complexity, and risk as it happens, so your team gets to the right conversation at the right moment.

Works with major BMS platforms. Others on request. The work happens where your team already lives.

Collaboration Hub

Trained on your brokerage

Bring legal teams and stakeholders together in one secure space. Add comments, suggest edits, and approve documents with complete transparency and control.

Built on your carriers, your products, and your voice. Customers get answers that feel like your team, because they are.

Always-on servicing for every customer

Doesn't just wait for questions. Reaches out, follows up, and services your book around the clock over email, text, and voice, then hands off to a licensed broker with full context when binding is needed.

Instant underwriting answers

Quality assurance on every conversation

Trained on your brokerage

Get started

We can connect into the tools you already use, from email to AMS and CRM.

General Magic's underwriting product has taken the guesswork out of our process. Response times are shorter, we get through more quotes, and we get back to clients faster. 10/10 service with 10/10 people

Anthony RomagnoliManager, Vetare Insurance

FAQ

All you need to know about us

Still can’t find what you’re looking for?

What is General Magic?

General Magic is the AI operating system built for modern brokerages. We power omnichannel customer communication using AI and give your team intelligent support across underwriting, quoting, and everything in between, all in one place.